Privacy Policy

At TAP the CITY, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform.

Last updated: April 2026


1. Information We Collect

1.1 Information You Provide to Us

  • Account Information: When you create an account, we collect your name, email address, and password. You may also add a profile photo.
  • Business Listing Information: Business owners who claim or create listings provide business name, address, phone number, website, hours of operation, photos, and business description.
  • Reviews and Ratings: When you submit a review, we collect your rating, comments, photos, and any related metadata.
  • Payment Information: If you subscribe to a paid plan or purchase add-ons (such as Reputation Shield credits or advertising), payment details are processed securely through Stripe. We do not store your payment card information.
  • Support Communications: When you contact our support team, we collect the content of your messages and any attachments.

1.2 Information Collected Automatically

  • Usage Data: We collect information about how you interact with our platform, including pages visited, search queries, and features used.
  • Device Information: We collect device type, browser type, IP address, and operating system information.
  • Cookies and Tracking Technologies: We use cookies and similar tracking technologies to enhance your experience, analyze usage patterns, and for security purposes.

1.3 Information from Third Parties

  • Authentication Providers: If you sign up using Google or Facebook, we receive basic profile information from those services.
  • Social Media: If you share content from our platform on social media, we may receive information about that sharing.

2. How We Use Your Information

  • Provide and Improve Our Services: To deliver the business directory and review platform you expect, including listing management, review submission, and search functionality.
  • Account Management: To create and maintain your account, authenticate your identity, and communicate with you about your account.
  • Payment Processing: To process subscription payments, advertising purchases, and Reputation Shield credit transactions.
  • Review System: To publish your reviews, notify business owners of new reviews, and facilitate the review resolution process.
  • Customer Support: To respond to your inquiries, resolve disputes, and provide technical assistance.
  • Marketing and Communications: To send you promotional emails about new features, special offers, and updates (you can opt out at any time).
  • Security and Fraud Prevention: To detect, prevent, and address fraudulent activities, policy violations, and security threats.

3. How We Share Your Information

3.1 Information Shared with Business Owners

When you submit a review or inquiry about a business, that business owner will see your review, your name (if provided), and any photos you upload. Inquiries are shared with the relevant business owner.

3.2 Service Providers

We share your information with trusted third-party service providers who assist us in:

  • Payment Processing: Stripe processes all payments securely.
  • Email Communications: Resend handles transactional and promotional emails.
  • Hosting and Infrastructure: Vercel and Supabase provide our technical infrastructure.
  • Analytics: We use analytics tools to understand how our platform is used.

3.3 Legal Requirements

We may disclose your information when required by law, in response to subpoenas, court orders, or other legal processes, or to establish, exercise, or defend our legal rights.

3.4 We Do NOT Sell Your Information

We do not sell, rent, or trade your personal information to third parties for marketing purposes. We never share your data with advertisers or data brokers.


4. Your Rights and Choices

4.1 Access and Correction

You may access and update your account information at any time by logging into your dashboard. You can correct inaccurate data or request deletion of your account.

4.2 Deletion Requests

You may request deletion of your account and personal data. Upon request, we will delete or anonymize your personal information, except where we are required to retain it by law or for legitimate business purposes (such as resolving disputes or enforcing our terms).

4.3 Review Visibility

You can edit or delete your own reviews at any time. Once deleted, the review will no longer be visible on the platform. Note that business owners may respond to your review, creating a public dialogue.

4.4 Opt-Out of Marketing

You can opt out of receiving promotional emails by clicking the "unsubscribe" link in any marketing email or by contacting us directly.


5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments
  • Access controls limiting employee access to personal data
  • Secure authentication mechanisms

While we strive to protect your information, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security.


6. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to:

  • Comply with our legal obligations
  • Resolve disputes
  • Enforce our agreements

After account deletion, we retain certain data in anonymized form for analytics purposes.


7. Children's Privacy

Our platform is not intended for children under 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected data from a child under 13, we will delete it immediately.


8. Third-Party Links

Our platform may contain links to third-party websites, services, or applications. We are not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party sites you visit.


9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this policy periodically.


10. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

  • Email: privacy@tapthecity.com
  • Through our platform: Visit /contact